One of my favorite books is called The Tipping Point, by Malcolm Gladwell. I’m sure I’ve referenced it before because it greatly impacted how I thought about the way things happen in every aspect of society. In 2014 I became obsessed with new technology and their applications. It started with wearable tech, and veered into virtual and augmented reality. At the time google glass was a thing, and FitBit was taking off.
While those tools seemed far away from me I came across QR codes—and I thought they were so interesting, that I made a laptop case that had my blog name and a QR code that lead to my website, on it. It was a conversation starter, but I could count on one hand how many people used it. Nobody really knew about the technology— we were just being weaned off of Blackberry so phone cameras didn’t automatically read them, you would have to download an app.